Udini

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Branding & product design

Udini is an innovative product created from a hackathon organized by BNP Paribas Fortis. It's an IoT solution for smart access to facilities with your phone, instead of keys & badges. Together with Ixor, we developed a digital access system for buildings and facilities that uses user rights and specific timing to provide access.

The challenge was to create a simple and intuitive system that could manage complex access rights for various devices and facilities, including elevators, doors, and more. The solution had to be both user-friendly and technically sophisticated, which was also reflected in the brand.

We chose the name Udini, inspired by escape artist Harry Houdini, which stands for the flexibility and accessibility of the system. We designed the brand and associated app, including branding, UX, and UI, built by Ixor. The system was successfully implemented in our office building, the Watt Tower in Antwerp, where it has been in use since 2019. Udini offers users a smart, mobile way to manage access, and the system is now being deployed in multiple locations.